Practice Building Webinar Series

Practice Building Topics: Aesthetics, Anti-Aging and Regenerative Medicine, Pain Management, Practice Management, Legal & Compliance, Business & Marketing.

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Tackling the Rise in Resurfacing - TetraCO2 and CoolPeel

Date: Tuesday December 14th, 2021 at 7:00pm EST

Laser resurfacing remains one of the most in demand treatments in today's aesthetic practices. Join Empire as we learn from Cartessa Aesthetics Director of DEKA products, Bill Brandon, BSN, RN, CWCN as he shares his insight on the leading no-downtime CO2 resurfacing treatment, CoolPeel, exclusive to the SmartXide Tetra CO2 laser.
Bill Brandon

Bill Brandon

Bill Brandon got his BSN at the University of Tennessee and practiced bedside nursing for a decade. During this time, his affinity for healing wounds and skincare led him to attend Emory University’s program to gain his Certification in wound care, which he still maintains today. Moving into this industry allowed him to help sales people understand patients and clinicians needs to match products and produce patient outcomes. This passion earned sales, marketing, and training accolades. His next season has been much more clinically focused serving in training leadership and directorial positions. In 2011, aesthetics and energy-based devices became his primary focus, allowing all this experience to collide seamlessly. He is excited to share all he has learned, as he supports and leads the market changing DEKA portfolio of products.

Company Bio:

Cartessa is rethinking the way breakthrough technology is sourced, distributed, and supported for plastic surgeons, dermatologists, physicians and medical spas. As a privately held distributor and marketer of FDA-cleared, aesthetic medical devices, Cartessa is not tethered to any one manufacturer. Instead, products are hand selected from top manufacturers across the globe based on a three-point criteria: clinical efficacy, patient experience and return-on-investment. Because of the unique business model, Cartessa can react quicker to market trends and engage breakthrough aesthetic manufacturers for whom distribution costs have been otherwise prohibitive.

Aesthetic providers and leading energy-based manufacturers have embraced the fresh perspective that Cartessa Aesthetics has brought to the marketplace. Since inception in 2017, Cartessa has been growing exponentially and has partnered with leading manufacturers like Quanta System, DEKA and ShenB to bring technologies that offer practitioners and patients something better. This includes PHYSIQ, the first multi-modality body treatment to target tissue and muscle; Motus AX, the first, high-speed Alexandrite laser for truly pain-free hair removal for light and dark skin types; Virtue RF, the world’s first platform RF Microneedling device; and CoolPeel by the Tetra CO2, the exclusive no-downtime CO2 laser peel.

Customers benefit from boutique support on all levels. From Cartessa’s industry and product experts to the service and practice development team – Cartessa’s success is predicated upon the satisfaction of their customers and their clients, so the full Cartessa team strives to provide specialized support.

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Where else can you receive this level of education and training?

What makes this series so different and so special is the invited guests who represent the faculty and core of the practice building webinar series.

Empire will interview a new guest every week including renowned Physicians and Industry Experts to help practitioners expand their practices in the areas of:

  • Anti-Aging and Regenerative Medicine
  • Aesthetics, Cosmetic Dermatology
  • Pain Management
  • Practice Management
  • Legal and Compliance
  • Business and Marketing
  • Social Media
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24+ years educating medical professionals. (Beware of companies claiming the same.) 175,000+ successful graduates. Faculty with over 10 years with Empire. No students or nurses as trainers like other companies. Over 600 seminar workshops held annually.

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